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How to Choose a Direction in Game Development – ​​Advice for Aspiring Artists

How to Choose a Direction in Game Development – ​​Advice for Aspiring Artists

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Entering the gaming industry is open to many, although each person follows a unique and sometimes difficult path. For example, Ken Levine, creator of BioShock and System Shock 2, began his career in theater and film. The flamboyant Goichi Suda, known for the games No More Heroes and Killer7, came to the industry from a funeral home. These examples show that the diversity of paths and experiences makes the gaming industry special and open to talented people with diverse backgrounds.

Choosing a direction in the field of art development can be a real challenge. This is especially true for artists, as they will face a variety of specific tasks. These tasks include creating interfaces, developing concept art, 3D sculpting, customizing models in game engines, and creating cinematics. Each of these fields requires unique skills and creativity, making the choice even more challenging. It's important to carefully consider which field appeals to you most so you can focus on mastering it and develop your professional skills.

We interviewed concept artists, 3D artists, an art director, and a freelance illustrator to learn how beginners can choose a career in the games industry. The responses were varied, and that's precisely what makes them valuable. Each opinion is based on personal experience and unique knowledge, which the developers are willing to share. These insights can serve as a useful guide for those just starting out in the world of video games, helping them navigate the diverse range of professions and specializations.

Sergey Dorokhin

The lead concept artist at My.Games, known for the popular game Warface, plays a key role in creating the game's unique visual style and atmosphere. This specialist is responsible for developing conceptual art that determines the overall design direction of characters, weapons, and in-game locations. A professional with experience in the gaming industry, the lead concept artist actively collaborates with the development team to ensure high-quality graphics and consistency with the art style of the gameplay. His work directly influences players' perception of the world of Warface and helps create a memorable gaming experience.

When I started drawing, I didn't have a clear understanding of which direction in CG art to choose. I had no idea what a digital artist's job was or how the gaming industry worked. It all started when I saw talented artists creating speedpaintings to epic music, earning tons of likes and views on YouTube. This inspired me to explore the world of digital art and showed me how exciting and dynamic the process is.

I didn't have the necessary skills, but I was enthusiastic and started simply repeating actions. Eventually, I realized that this approach wasn't leading to results. Later, I began to delve more deeply into the subject, but for a long time I was struggling to find my direction and couldn't decide exactly what I wanted to achieve.

Every aspiring artist should take the time to self-reflect and understand their desires. It's important to analyze your passions and understand what truly inspires you. This will help you develop a personal style and channel your creative energy in the right direction. Understanding your own preferences will become the foundation for further artistic growth and development.

If you're drawn to vibrant and action-packed games like League of Legends, Fortnite, and Overwatch, you might want to consider stylized game design. If you enjoy gritty and serious games like Call of Duty and Assassin's Creed, or modern films with stunning graphics, then realism might be more suited to you. Development in these areas will not only open new horizons, but also allow you to create unique visual solutions that match your preferences.

Image: Sergey Dorokhin / ArtStation

Choosing a favorite game or movie to reimagine its elements is a great practice. It allows you to not only delve into the fundamentals of design and storytelling, but also develop your creative skills. Try to adapt the style of the original and add new ideas that could fit harmoniously into the project. This approach promotes broadening of creative thinking and can lead to the creation of unique content that will attract the attention of the audience.

Defining the style is just the first step on the road to creating successful content. After that, many questions arise that require deep introspection. When I first started, I spent a lot of time working on illustrations. This process was difficult for me, and progress was slow, until I realized that drawing for the sake of it didn’t bring me joy. I realized that I didn’t enjoy the act of drawing itself, and this discovery became a key moment in my creative journey.

I am much more interested in generating ideas and being creative, so I chose the path of concept artist. However, I also continue to work on illustrations. I know many talented illustrators who find the process of coming up with ideas challenging. They prefer to refine their work and perfect it.

Exploring your personality type can significantly influence your career path. If you're a creative visionary who quickly generates ideas, you might consider a career as a concept artist. This role requires the ability to quickly visualize ideas and create unique images. If you enjoy meticulous detail and enjoy the process of drawing characters and stories, you might be a natural fit for an illustrator or matte painter. It's important to recognize your strengths and choose a direction that matches your interests and skills.

Image: Sergey Dorokhin / ArtStation

Creating characters and environments in digital art can be compared to classical painting. For example, Shishkin beautifully conveyed the atmosphere of forest landscapes, but his works cannot be compared to the portraits of Repin. Similarly, CG artists in the gaming industry choose their specializations based on their interests. If you enjoy developing characters, you can become a concept artist, a 3D character artist, or a creature artist. It's important to focus on your passions. You can also focus on environment painting or become a level designer, creating unique locations in a game engine. The choice of direction depends on your interests and aspirations in game development.

Once you've asked yourself these questions and answered them, it's important to explore the gaming industry. Find artists who can serve as role models and try to adopt their approaches, adapting them to your own style. Each of us is unique, even if we draw inspiration from others. The key is not to focus primarily on money and fame. High salaries are earned only by experienced professionals who have achieved this level through constant practice and skill development. Focus on your professional growth and improvement, and success will not be long in coming.

When choosing a direction for your studies, it is important to develop the necessary skills to a professional level before moving on to new topics. Don't leave started courses or projects unfinished. This can lead to a loss of motivation and hinder further development. Focus on completing what you started and deepening your knowledge in your chosen field to achieve significant results and confidence in your skills.

I had an experience related to finding my path. I took a course in motion design, but during the course I realized it wasn't for me. However, before abandoning the course, I decided to complete it. The knowledge I gained proved useful: I now understand the motion design process and can assemble art for animation while creating animatics. This experience taught me the importance of finishing what you start, even if you ultimately realize the direction isn't right.

If you strive for continuous development and are interested in many aspects, then the path of a generalist may be an excellent choice for you. A generalist is a versatile specialist with a wide range of skills and knowledge, making them the Chuck Norris of computer graphics. Such professionals are in demand in various fields, including concept art, where the ability to work in different styles and techniques opens up numerous opportunities for creativity and self-expression. By developing your skills in different areas, you can not only expand your horizons but also increase your competitiveness in the labor market.

Image: Sergey Dorokhin / ArtStation

A good concept artist must be a versatile specialist, capable of creating designs for various elements, such as vehicles, monsters, characters, environments, objects, and weapons. In addition, they must be able to develop storyboards, draw keyframes, and create promotional art. It is important for the artist to be proficient in a variety of tools, including 3D programs, 2D techniques, and game engines. Developing these skills requires constant practice and training. This approach allows concept artists to effectively implement creative ideas and adapt to various projects in the gaming and entertainment industry.

Finally, it is important to emphasize the importance of self-knowledge. Explore your desires and passions, explore your interests. Constantly seek out new opportunities, practice, and learn, as knowledge opens new horizons. Stay true to yourself, and let your inner strength be your guide.

Read also:

  • Official website MY.GAMES
  • Official website Warface

Dina Voronkova

Lead Artist at Blazing Planet Studio, the creators of Choice of Life: Middle Ages, is responsible for the visual design and art direction of the project. His task is to develop unique characters, environments, and interface elements, which helps create an immersive and atmospheric medieval world. The lead artist's professional skills include not only creating illustrations but also collaborating with other team members to achieve a unified artistic style. His work plays a key role in attracting and retaining players, ensuring high-quality visual content and immersive gameplay.

I have an interesting story about choosing a direction in life. For a long time, I thought I wanted to become an actress. I was fascinated by the atmosphere of cinema and theater. One day, I decided to quit my studies and begin preparing for admission to a theater school. I enrolled in an acting studio, hoping to find my calling. However, it turned out that acting wasn't my thing. I adore cinema and theater, but only as an audience member. For years, I dreamed of shining on stage, not realizing that my true pleasure came from observing art, not from participating in it. This story highlights the importance of finding your true calling and understanding your true desires.

Sometimes we think that the content we enjoy consuming will also be fun to create. However, this isn't always true. I know a girl who dreamed of creating her own comic book and even took courses abroad in the field. As a result, by the end of her studies, she was able to complete her project, but she experienced enormous disappointment. She had to draw the same characters in different poses and locations, and repeating the same thing proved to be a real challenge. This showed that creating content may not be as engaging as consuming it. Content creation and consuming it are two distinct processes, each requiring a different approach and skills. Content creation involves developing ideas, writing copy, creating visuals, and optimizing them for search engines. Consuming content, on the other hand, involves perceiving, analyzing, and using the information for personal or professional purposes. Understanding these processes helps improve the quality of content and its alignment with audience expectations.

Screenshot: Choice of Life: Middle Ages 2 / Blazing Planet Studio

It's important to try new things to discover what truly interests you. Perhaps attractive anime characters will lose their appeal if you draw them constantly. Drawing for yourself and creating art for games are two different processes. In development, as in any other field, you sometimes have to perform tasks that don't bring pleasure. The main thing is to achieve a result that the player will appreciate. The player is the end customer, and their preferences should be the focus.

If you're having trouble getting a job at a major studio, don't despair. Often, when you send your resume, you receive either silence or a response about your insufficient qualifications. In this case, it's worth considering indie development. This sector of the gaming industry offers many opportunities that often go underestimated by aspiring artists. Indie teams are always looking for talented specialists who can visualize the developers' ideas, as this field is experiencing a shortage of qualified personnel. Furthermore, indie development offers a unique opportunity to try your hand at various roles and projects in a short period of time. You can start by participating in game jams, which will allow you to not only develop your skills but also make useful contacts in the industry.

Screenshot: Choice of Life: Middle Ages 2 game / Blazing Planet Studio

A game jam is an event dedicated to rapid game development. Participants gather in one location or can work remotely, creating a prototype of a game on a specific topic over the course of several days. I highly recommend participating in the offline format. It's a great opportunity to fully immerse yourself in the development process, step outside your comfort zone, and meet lots of interesting people who share your passion for games. Participating in a game jam not only gives you the chance to develop your skills but also gain valuable experience in teamwork and creative thinking.

Participating in jams allows you to try out different roles, work with new teams, and experiment with ideas. These short-term projects immerse you in the development process, which helps you determine whether you want to design for clients and identify your preferences in areas of work. Кроме того, геймджем предоставляет возможность испытать свои силы и получить ценный опыт, который можно указать в резюме, что повысит вашу конкурентоспособность на рынке труда.

Первый геймджем, Ludum Dare, стал для меня началом сотрудничества с Blazing Planet Studio и привёл к созданию успешного проекта, который полностью оправдал свои затраты. Я изначально не ожидала такого результата; моя цель заключалась в том, чтобы разобраться, что такое Ludum Dare и как он работает. Я попробовала свои силы и оказалась в лучшей ситуации, чем предполагала. Конечно, это была большая удача, и не каждому удаётся достичь такого успеха. Однако удача не пришла бы ко мне, если бы я не сделала первый шаг. Как говорится, под лежачий камень вода не течёт.

The world is vast, and everyone can find their calling. If you're interested in architecture and landscapes, you could become an environment artist. For those who love cute things and marshmallows, the world of casual games opens up. Here, you can create promotional materials, loading screens, icons, buttons, and menus, as well as design specific items like vehicles or weapons. The creative possibilities are endless, and everyone can find their own unique niche in this exciting field.

Combining your favorite and least favorite aspects of your profession is an inevitable part of life. A highly skilled professional has more freedom to choose their tasks and responsibilities. However, even as your career progresses, it's important to remember that completely eliminating the undesirable aspects of your job may remain just a dream. Therefore, it is worth striving to improve your qualifications and develop professional skills, which will allow you to gain greater freedom in choice and improve the quality of your work.

Screenshot: Choice of Life: Middle Ages 2 / Blazing Planet Studio

It's important to try and strive, even if it's just a step toward your dreams. The road is mastered by the one who walks it. It's essential to suppress your inner critic, focus on the end goal, and enjoy the search—this is the key to development. The main thing is not to compare yourself to others, as each of us is unique, with our own path, start, and abilities. Focus on becoming better than you were yesterday, or at least a month ago.

Find out where the next game jam is taking place and participate! Don't miss the opportunity to showcase your skills, meet like-minded people, and create unique games. Join a community of gamers and developers to exchange ideas and experiences. Participate in game jams and develop your creativity in a dynamic atmosphere. Don't wait, start acting right now!

Read also:

  • Choice of Life: Middle Ages 2 Steam Page
  • Blazing Planet Studio VK Group

Anatoly Glyga

The art director of The Tales of Bayun is responsible for the visual design and artistic direction of the game. His responsibilities include creating a unique stylistic solution that harmoniously unites all elements of the game world. The art director works closely with the team of artists and designers to ensure high-quality graphics and compliance with the game's concept. His task is not only to develop concept art and characters, but also to manage the process of creating all visual materials, including the environment and interface. It is important for the art director to have not only a creative vision but also leadership skills, which allows him to effectively organize the team's work and achieve the set goals. Engaging an audience and creating a memorable game are key aspects of the Art Director's job at The Tales of Bayun. Choosing a career in the gaming industry can be challenging for a budding artist, especially in the rapidly evolving field. Trends, pipelines, and software are changing at an incredible rate, making it difficult to determine the optimal path to growth. Newcomers often lack clarity about where to start and how to progress. It's important to focus on key aspects that will help you navigate your path in the gaming industry. Identify your interests and strengths, analyze current trends, and learn in-demand skills. This will help you create a clear plan of action and successfully advance in your chosen field. There are several key types of artists in game development, each playing a vital role in game creation. These key categories include 2D artist, 3D artist, VFX artist, lighting artist, and animator. This diversity of disciplines allows for the creation of unique visual styles and atmospheres for game projects. Each of these disciplines can also be divided into narrow specializations, reminiscent of the class system in RPGs. This diversity helps teams effectively tackle various tasks and achieve high standards of quality in game development. A 2D artist, such as myself, creates two-dimensional graphics using a specialized graphics tablet as a canvas and a stylus for drawing. This process, while different from traditional painting, evokes a similar feeling, but has its own unique characteristics. These artists typically work in Adobe Photoshop, which has become the unofficial industry standard. Interestingly, this software was originally developed for photographers, and drawing tools were added much later. A 2D artist's work involves creating illustrations, concept art, and animations, making them key players in a variety of fields, including video games, animation, and web design.

Screenshot: The Tales of Bayun / Flyin Dogs game

Nowadays, working with digital drawings in Photoshop has become more comfortable and functional. However, many artists prefer to use specialized software designed specifically for computer graphics. Programs such as Corel Painter, Clip Studio Paint, and Krita offer unique tools and capabilities. Some of them are better at conveying pen pressure, which allows for a more natural drawing effect, while others perfectly simulate traditional media such as watercolor or oil. Choosing the right software depends on the artist's preferences and the specifics of the work.

The skills required by a digital artist are largely identical to those required by a traditional artist. An understanding of form, value, color, light, and composition is essential for anyone engaged in drawing. This foundation is built upon a knowledge of anatomy, a keen eye for detail, a visual library, and precise handwriting. All these skills can only be developed through long-term and consistent practice. Practice not only improves technique but also helps develop a unique style, which is especially important in contemporary digital art.

Later, specialization is refined based on the artist's preferences. They may be interested in creating characters and creatures, or, conversely, focus on depicting environments. There is also a distinction between concept art and illustration, allowing artists to choose a direction that matches their creative ambitions and style.

In the former, the emphasis is on generating ideas, creating images, and finding designs that can be implemented in the project. This is precisely what I do on The Tales of Bayun project—I conceive characters, develop storyboards, and shape the overall visual style of the future game. An environment artist creates backgrounds, while a character artist supports me in developing the characters themselves. This coordinated approach creates a unique visual world that attracts players and immerses them in the game's atmosphere.

Illustration emphasizes the quality of the final image. The concept may be preliminary, but the main thing is to adequately convey the main idea. However, the illustration itself must be of a high quality and be attractive to potential buyers. In game development, illustrators create promotional materials and, in the case of 2D games, develop the main game content. Collectible card games (CCGs) are a prime example. Take Hearthstone or Gwent: each card in these games is a full-fledged illustration, emphasizing the importance of visual design for a successful game experience.

In the world of 3D graphics, there are many specialized areas that differ significantly from one another. Each of these specializations requires unique skills and knowledge. Let's consider the main ones.

Creating a 3D character is usually done through sculpting, where artists virtually form models, similar to molding clay. Programs such as ZBrush are often used for this process, but some professionals prefer 3D-Coat or Blender. These tools provide a wide range of possibilities for detailed elaboration of textures and shapes, which allows you to achieve high realism and expressiveness of characters.

Image: The Tales of Bayun / Flyin Dogs game

The process of creating 3D models resembles working on a real sculpture, so the requirements are similar. A solid knowledge base is necessary, including an understanding of form, volume, and proportion, as well as a visual library and visual acuity. To achieve high-detail organic forms, knowledge of anatomy is essential. Some sculptors model using ready-made concepts developed by 2D artists, but others are capable of creating both concepts and models independently. Specialists with such skills are more in demand in the market, as their versatility allows them to perform a wider range of tasks in the field of 3D design.

For modeling inorganic objects, such as tanks, axes, or spaceships, a method known as Hard Surface is used. In this field, specialists generally avoid sculpting, although it is possible to use it in the Hard Surface modeling process. The primary technique for creating such objects is polygonal modeling. There are many programs suitable for this task, including 3ds Max, Blender, Maya, and Modo, which are the most popular among professionals in this field.

Once the 3D model creation and retopology process is complete, the next step is texture painting. This task is usually assigned to a 3D artist, although some studios may employ a dedicated texture specialist. If the model requires animation, it is developed by either a 3D artist or an animator. It is important to keep in mind that high-quality texturing and animation play a key role in creating realistic and attractive 3D objects, significantly enhancing the overall quality of the project.

In the video game industry, there is a term called a CG generalist. This specialist possesses a wide range of skills and is not limited to one specific area. A CG generalist can create character concepts, model them, develop textures and animations, and integrate all elements into the game engine, configuring them for proper display in-game. This approach speeds up the development process and ensures a more holistic vision of the project, which is especially important in today's game development environment.

An employee with general skills will be an invaluable asset to a small studio, as they can perform the duties of several specialists simultaneously. This does not diminish the value of a highly specialized artist, who can offer deep knowledge and experience in their field. It is important to understand that approaches to work can vary: one person may be good at many aspects, while another is a true master in one specific discipline. Each of these approaches has its advantages and can effectively meet the needs of the studio.

A visual effects artist is a key figure in the creation of spectacular projects. Without their skill, it is impossible to imagine captivating scenes such as explosions, spells, realistic rivers of blood, and fire from spaceship blasters. His work imbues films and video games with uniqueness and visual appeal, making every scene unforgettable. Visual effects play a vital role in immersing viewers in captivating worlds and helping to create an emotional connection with the characters. Vibrant and detailed effects not only enhance the atmosphere but also make the story more gripping. Achieving a high level of quality in modern media projects is impossible without a visual effects artist.

Image: The Tales of Bayun / Flyin Dogs game

Creating effects for 3D games requires the use of 3D objects and textures. Knowledge of 3D packages and graphic editors is essential, as is an understanding of how a game engine works. To successfully implement these effects, it is also important to master shaders, and ideally, to be able to create them.

In today's world, the demand for VFX artists has increased significantly, due to the complexity and variety of skills required to succeed in this field. This is why visual effects specialists are becoming increasingly scarce in the labor market. Companies are actively seeking talented VFX artists, and competition for the best is becoming increasingly intense.

A senior lighting specialist plays a key role in creating the atmosphere in various locations and scenes. They set accents and direct the player's attention, much like a stage lighting designer on a team working on the most exciting blockbuster. This professional uses lighting effects to enhance emotion and immerse players in gameplay, creating unforgettable visuals. Proper lighting not only highlights important elements but also shapes the overall experience of the game, making it more engaging and memorable.

Working with lighting in video games requires high skill and a deep understanding of the fundamentals of lighting design. Properly placed light sources not only create atmosphere and drama but also guide the player, enhancing their level experience. Specialists in this field, known as lighting artists, have a limited presence in the market. They must not only understand the principles of lighting but also master composition and game engine proficiency. Lighting artists typically collaborate closely with level designers, or the level designer may even handle lighting duties themselves, allowing for optimal integration of lighting solutions into the overall gameplay.

In 2D games, animators have two main approaches to animation: frame-by-frame animation and skeletal animation. Frame-by-frame animation involves hand-crafting each frame of a sprite, reminiscent of classic cartoons and older video games. This method allows for a unique artistic style but is time-consuming. In contrast, skeletal animation uses a system of bones and joints, simplifying the animation process and allowing for easy modifications to character movements. Both approaches have their advantages and can be used depending on the project's requirements and gameplay style. Frame-by-frame animation is created in graphics editors such as Photoshop, where each frame is hand-drawn. Skeletal animation, on the other hand, is implemented using specialized programs such as Spine or DragonBones. Although animation can also be developed in the Unity game engine, most animators prefer to use Spine due to its convenience and functionality for creating complex animations. In 3D projects, the animator plays a vital role, assisting the 3D artist in creating the rig for skeletal animation in 3D editors. The most common tool for this task is Maya, although Blender can also be used. The process of creating a rig in a 3D editor is similar to developing a skeleton in Spine, but requires more in-depth knowledge and skills. Effective collaboration between an animator and 3D artist ensures high-quality animation and realistic character movement in a project. The video game industry offers numerous opportunities for creative expression. It's important for aspiring developers to understand the direction they should take. There's no single answer, and the best way to find your path is through trial and error. Explore different aspects of game development, explore different roles and technologies to determine what you enjoy and where you want to develop further. Это позволит вам не только расширить свои навыки, но и найти свое место в этой динамичной и увлекательной отрасли.

Скриншот: игра The Tales of Bayun / Flyin Dogs

Каждый художник подтвердит, что ключевым аспектом в искусстве является практика. Регулярные занятия позволяют развивать навыки и совершенствовать технику, что в итоге помогает определить свою уникальную специализацию. Таким образом, художник накапливает бесценный опыт, который способствует его творческому росту и развитию.

If you're just starting out and haven't yet decided on a direction, it's worth trying your hand at different areas. Watch videos of different professionals at work, use the editors mentioned earlier. If something catches your eye, try to recreate it. Don't expect instant results; they're not necessary at the initial stage. Try creating a sculpture, painting a picture, or experimenting with lighting in a game engine. This will help you understand which process is most interesting and engaging for you.

If something inspires you but seems difficult, this is already a significant part of success. There are many courses and resources available online that will help you master the necessary skills. The main thing is to start learning, practice regularly, and improve your skills. Good luck with your learning!

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On our website, you will find many articles dedicated to current topics. We offer useful tips, relevant news, and in-depth analytical materials. If you are interested in specific questions or topics, we are ready to provide comprehensive information. Don't miss the opportunity to check out our publications to stay up to date with the latest trends and events.

  • The Tales of Bayun page on Steam
  • The Tales of Bayun group on VK

Gleb Gusev

The lead 3D artist of Blacksteinn studio, known for his projects Atomic Heart and Aliens: Fireteam Elite, possesses a high level of skill and creativity. His work includes the creation of detailed models and animations, which contributes to the creation of unique game worlds. With his industry experience and deep understanding of development processes, he makes a significant contribution to the visual quality of games, creating memorable images and environmental elements that immerse players in virtual reality. Blacksteinn Studios continues to strengthen its position in the video game market, and the talent of a leading 3D artist plays a key role in this process.

When starting out in 3D graphics, many people strive to create models inspired by their favorite projects. However, after mastering the basics, the question of the future arises: what skills should you develop and which path should you choose? This question is relevant both for beginners who are just beginning to master the profession of 3D artist and for more experienced professionals already working in this field. It is important to consider various aspects and possibilities to determine which areas of 3D graphics are most interesting and suitable for you.

3D graphics covers many areas and is used in a wide variety of fields. Interior visualization, landscape design, 3D printing, motion design, film, and game development are just a few of the fields where 3D is used. The list is endless. I've focused on the gaming industry, so I'll primarily discuss choosing a specialization within that field. However, it's worth noting that similar categories and specializations exist in other industries, confirming the versatility and importance of 3D graphics in the modern world. When starting a career, it's important to focus on fundamental skills that will be useful across a variety of fields. First and foremost, it's important to become a generalist—a versatile artist who understands all stages of production and is capable of creating a complete 3D model from scratch. You'll need to master blockout, high-poly and low-poly creation, baking, texturing, rigging, animation, final rendering, and loading the model into a game engine. This will not only deepen your knowledge but also expand your professional horizons in the industry.

The steps involved in creating a 3D model or scene may vary depending on the specific project, but the key points generally remain the same. By going through the full cycle of working on 3D models, beginners gain a better understanding of the various approaches in this field. This is especially important for those just beginning their journey in 3D design and without prior experience. Understanding the basics makes it easier to adapt to different tasks and requirements in the future.

Screenshot: Aliens: Fireteam Elite / Cold Iron Studios

Many people, having learned about the work of a 3D artist or having seen impressive visual work, strive to focus exclusively on creating characters, weapons, or environments. This seems attractive and exciting. However, I believe that the choice of specialty should be conscious and informed. It is important to have at least a general idea of ​​the key trends in the gaming industry in order to make an informed decision. Understanding the various aspects of a 3D artist's work will help you avoid disappointment and choose the area that will truly captivate and bring satisfaction in the future.

I would like to highlight the following points.

  • Character Artist - work with organics: characters, animals, monsters, and other living creatures.
  • Hard Surface Artist - modeling solid objects. Equipment, weapons, armor, and other complex objects that are not organic. This work is often done in a realistic or sci-fi style, although there are exceptions.
  • Prop Artist — works with objects used to populate a scene. Typically, these are simpler models, but their importance shouldn't be underestimated: they help immerse the player in the atmosphere of the location. Furthermore, props can also be large and complex — only an experienced artist can handle their creation.
  • Texture Artist — creates textures and materials. These functions can be partially performed by any of the specialists mentioned earlier, but the position of texture artist requires more advanced knowledge and skills.
  • Environment Artist — creates environment assets, modular elements, and locations.
  • Technical Artist — a specialization that balances the work of an artist and a programmer. This includes working closely with game engines, integrating 3D models, writing scripts to facilitate the work of other employees, and performing other tasks related to the technical side of development.

3D graphics serves as an essential support tool for various specialists, including animators, visual effects (VFX) artists, 2D artists, and motion designers. It enables the creation of realistic and impressive visual effects that enrich content and make it more engaging for viewers. The use of 3D graphics in these areas improves the quality of work and expands the creative possibilities of professionals.

Image: Blacksteinn

Specialties in the field of artistic design can overlap depending on the specific studio or project. Artists often take on not only the creation of 3D models but also their design. On smaller projects, it may be the same specialist who is responsible for both the environment and the props and materials. Therefore, before choosing a career path, it is important to understand the principles of work in various fields and study the specifics of the production process. This will allow you to gain a broader understanding of the profession and improve your competitiveness in the job market.

Choosing a direction in 3D design is essential for professional growth. If you view 3D as a career, not just a hobby, and are confident in your basic skills, it makes sense to focus on a specific specialization. A specialist with a high level of mastery in one area will be in higher demand than a generalist artist with average skills in various areas. This will allow you to become an expert in your niche and attract more clients or employers who value quality work.

When creating a character for a game, it's important to consider who exactly will be developing it. Would you entrust this task to an artist who has already created 30 characters, or someone with experience creating 5 characters, 5 vehicles, 10 props, and 10 materials? Although the latter candidate has more diverse skills, you would likely prefer to hand over the project to a specialist with a narrow specialization. A specialist with extensive experience in character creation will be able to offer higher quality and detail, which is crucial to the success of the game.

If 3D modeling is a hobby and a way of self-expression for you, you are free to experiment with different projects and styles. You don't have to limit yourself to one direction, as creativity knows no bounds. Explore your interests, try new techniques, and create what brings you joy. Your creativity is the main driver that will help you grow in 3D.

When choosing a specialty, many people rely on the principle of "I choose what I like." This seems like a reasonable approach. If you come to ArtStation to enjoy character creation, why not focus on this area? However, there are important aspects to consider.

Image: Blacksteinn

The process of working with 3D models in different fields While there are similar stages, the emphasis may vary depending on the area. One area may devote significant time to texturing or sculpting, while another may focus on rigging or model optimization. Without prior experience, it's difficult to assess how engaging a particular model will be. Understanding these aspects will help you better navigate the world of 3D design and choose the direction that will be most interesting and suitable for you. Before choosing a specialization, it's important to gain experience in each area that interests you. For example, if you enjoy seeing highly detailed combat robots, this doesn't guarantee that you'll enjoy the process of creating such detail. Perhaps working with anatomy and characters is more suited to you, which may prove more relatable and engaging. By experimenting with different areas, you can better understand your preferences and find the area that brings you satisfaction and joy in your work.

Create a few props, choose a weapon, and try collecting materials in Substance Designer. Design an optimized character. While this process can take a lot of time and effort, choosing a specialization is a long-term step. It's best to initially focus on studying courses and lectures on topics that interest you to confidently determine the direction of your work.

The list above mentions only the main areas, which include more specific specializations. For example, a character artist might focus exclusively on hair and hairstyles or exclusively on monster design. A Hard Surface Artist might specialize in creating weapons, while an Environment Artist might perform tasks related only to lighting environments. This type of specialized division is common in large companies that can afford to maintain a large staff of artists. In such organizations, there will always be tasks that match the skills of each specialist. This contributes to more efficient project execution and improves the quality of the final product.

Image: Blacksteinn

I don't recommend choosing right away A narrow niche is important, as if there aren't any tasks that match your profile, you may need to revert to more general and fundamental skills. Furthermore, there's a risk of finding yourself in an awkward situation where you're asked to create a cup model, but your knowledge is limited to texturing and you don't know how to work with polygons. It's better to develop a broad range of skills to be prepared for a variety of requests and avoid such difficulties. In conclusion, the best way to choose a specialization in 3D design is to explore several areas and settle on the one that brings you the most satisfaction. Find a balance between your interests and skills to determine the direction for further development in 3D graphics. Discovering the various aspects of 3D can help you not only choose a specialization, but also understand which technologies and approaches are most relevant to you.

Read also:

  • Blacksteinn Official Website
  • Blacksteinn VK Group

Valentina Gubina

Watt Studio is a professional 3D graphics studio specializing in high-quality visualizations and animations. Our team of experienced 3D artists uses modern technologies and software to develop unique projects that meet the highest standards. We work with a variety of industries, including architecture, gaming, and advertising, providing clients with comprehensive solutions for visualizing their ideas. Watt Studio prides itself on its attention to detail and creative approach, which allows us to create impressive and realistic 3D models and animations that help our clients stand out from the competition. Choosing a passion is a difficult task faced by many people. In the arts, finding your calling is especially pressing. Creativity manifests itself in many forms, from architectural design to business card logo design. It is important to recognize that each artistic field has its own unique characteristics and opportunities for self-expression. Finding your niche in this diversity means discovering the path to a full and satisfying life. In recent years, interest in video game creation has increased significantly, confirming the relevance of this field. Unique game worlds have become not only a way to relax but also an important means of self-expression and a source of inspiration for many. This has become especially noticeable since the onset of the pandemic, when video games have become an important part of life and work for many. The gaming industry continues to evolve, attracting both professionals and amateurs, creating new opportunities for creativity and interaction.

Video games are developed by teams of technical and creative professionals, where compelling graphics are matched by engaging gameplay. In some cases, a single person may create all of a game's content, but more often than not, each specialist performs unique tasks within their field. A variety of roles, such as artists, designers, and programmers, help create a harmonious interplay between visuals and gameplay, ultimately impacting the overall experience for players.

Artists in the gaming industry play a key role in creating unique gaming experiences. Their primary responsibilities include designing characters, environments, visual effects, and interfaces. Every aspect of visual design influences the perception of the game and how players interact with it. Artists design not only the appearance of characters but also their behavior within the game world, contributing to a deep and engaging atmosphere. The locations they create must not only be aesthetically pleasing, but also logically sound, so that players can easily navigate the game space. Эффекты и интерфейсы также требуют внимательного подхода, так как они должны быть интуитивно понятными и способствовать улучшению общего игрового процесса.

Концепт локации из игры Trains: Through electric stormsИзображение: Watt Studio

Существует и более кинематографическая сфера, где ключевым аспектом является умение рассказывать истории с помощью монтажа и мастерской работы с камерой. Специалисты в этой области занимаются созданием синематиков и внутриигровых кат-сцен, а также превизов — черновых видеороликов, которые отражают основные элементы сюжета и визуального стиля, а также ранние версии персонажей и игровых локаций. Эти материалы, создаваемые на ранних этапах разработки, помогают создать представление о будущем проекте и его визуальном оформлении, что является важным для привлечения внимания аудитории.

The third area where artists are in demand is advertising. Advertising plays a key role in promoting gaming products. The primary responsibilities of artists in this field include developing logos and branding, as well as creating promotional materials such as posters, illustrations, and videos. High-quality visual content helps attract audience attention, increase brand awareness, and boost sales of gaming products. Advertising artists must possess not only artistic skills but also an understanding of marketing to effectively communicate ideas to the target audience.

Each professional field has its advantages and disadvantages. It can be difficult for newcomers to immediately determine which field is most interesting to them. To make the selection process easier, I've put together some helpful tips.

Screenshot: Trains: Through Electric Storms / Watt Studio

Ask yourself the following questions to better understand your goals and motivation. What are your main goals in life? What is truly important to you and what brings you pleasure? What are your strengths and skills that can help you achieve these goals? What is holding you back, and what obstacles could you overcome? The answers to these questions will help you create a clear action plan and focus your efforts on achieving success.

  • What kind of games do you like? In terms of graphics, they can be divided into 2D and 3D. Both have their own specifics. In 2D, player movement is limited, and the visuals are often more cartoonish and fantastical. In 3D, the space requires technical savvy, and due to the depth, such games offer a more immersive experience. Choose what is closest to you, because personal interest in the projects plays an important role.
  • The creation of any game consists of several stages - which one interests you more? This could be developing a visual style, storytelling (sketches, concepts, previs), or more technical tasks (modeling, creating final animations).
  • How interested are you in detailed, meticulous elaboration? If you lack the patience to fiddle with the smallest details, try concept art.
  • Do you prefer working with characters, objects, or locations? Or perhaps you enjoy graphic design? Characters and objects are created in the early stages of development by concept artists or 2D artists (they visualize abstract ideas—this is the basis of the future project); modelers create 3D models, and riggers prepare objects for animation. Locations are created by 2D or 3D artists (depending on the type of game). Level designers develop the level structure to make the player interested in playing the game. LookDev artists set up materials and lighting for scenes in the engine.
  • Decide whether working on a single project for several years is right for you, or whether it's better to do multiple short-term projects? Game development is a lengthy process, but promotional materials (trailers, posters) are usually created at the very end. You won't create a character from scratch, but you can create promotional art for the release of three AAA projects at once.
  • If you have high ambitions, little experience, and no clear understanding of which field of work is right for you, you might be a future generalist. Some people are drawn to repetitive tasks (for example, only modeling, texture creation, or lighting setup), while others need everything at once. Generalists develop skills in all areas and, if desired, can become experts in any direction.

The answers to these questions will help you better understand your desires and goals. After that, the next step is to acquire the knowledge necessary to succeed in your chosen industry.

Enemy concept from Trains: Through Electric Storms Image: Watt Studio

A budding artist should master several key programs to develop their creative skills and improve the quality of their work. One of the essential programs is Adobe Photoshop, known for its powerful tools for image editing and digital painting. Adobe Illustrator, ideal for creating vector graphics and illustrations, is also worth considering.

For 3D modeling, it's useful to learn Blender, a free and powerful program that opens up possibilities for creating three-dimensional objects and animation. If you're interested in animation, consider programs such as Toon Boom Harmony or After Effects, which allow you to create high-quality animations and visual effects.

For working with color and texture, you can use Procreate, a popular drawing app for tablets that offers convenient tools and brushes. Clip Studio Paint is also worth considering, especially if you plan to work in comics or manga. Knowing these programs will give a budding artist the necessary skills to work in a variety of styles and genres, and will also help create a portfolio that will attract the attention of potential clients and employers. Master the programs, practice, and develop as an artist. Among 2D editors, Adobe Photoshop (for raster graphics) and Adobe Illustrator (for vector graphics) are usually selected. For 3D, Maya and Blender are recommended. Both software are suitable for 3D modeling, rigging, animation, and rendering.

  • For 3D textures - Substance Painter, Substance Designer.
  • For sculpting - ZBrush.
  • For 2D animation and rigging - Spine, DragonBones, or Toon Boom Harmony.
  • Research the available programs and actively work on creating your portfolio. It will become the primary tool for employers to evaluate your skills and competencies. Your portfolio should demonstrate your achievements and level of professionalism, so pay attention to the quality of the work presented. Regularly updating your portfolio will help you stand out from the competition and attract the attention of potential employers.

    Don't hesitate to contact studios and showcase your work. Every review and comment will help you improve your portfolio, which will increase your chances of successfully finding an internship. The more you interact with professionals, the faster you'll find engaging internships that will develop your skills and enhance your career prospects.

    At Watt Studio, we actively recruit emerging artists for internships. Both experienced professionals and newcomers participated in the development of the prototype for our new game, Trains: Through Electric Storms. We provide them with engaging challenges that allow them to express their creativity. This not only helps develop talents, but also gives us the opportunity to assess the potential of each team member.

    Screenshot: Trains: Through Electric Storms / Watt Studio

    An artist in the gaming industry must be sincere and passionate about their craft, as well as have a systematic approach and openness to new ideas. These qualities are essential for creating high-quality game content that will engage players and evoke emotions. As in any other profession, the creative process requires dedication and a desire to improve.

    Video game creation requires a willingness to learn, practice, and collaborate with others. It is a team-based process. Regardless of the chosen direction in game development, creating a project alone will be a challenging task. However, with the support of a well-coordinated and close-knit team, the process becomes more manageable and engaging. Team collaboration not only facilitates the exchange of ideas but also enables effective problem-solving, which significantly speeds up development and improves the quality of the final product.

    Also explore:

    • Trains Steam page
    • Trains VK group

    The final part of our collection features an essay by card game illustrator Dmitry Burmak, in which he shares valuable experience and recommendations for creating your first portfolio. These tips will be useful for those who have already decided on a creative direction and are looking to find their place in the industry, especially as a freelancer. However, the recommendations are also suitable for any aspiring artist looking to develop their skills and promote their work.

    Dmitry Burmak

    A freelance illustrator specializing in creating images for board games such as Magic: The Gathering and Pathfinder. My experience includes developing unique characters, atmospheric locations, and immersive game scenes that bring gaming worlds to life. I strive for high quality and originality in every project, which allows me to stand out from other illustrators. I work in a variety of styles, adapting to my clients' requirements and the specifics of their projects. My goal is to create visual content that not only attracts attention but also enhances the gameplay. If you need a talented illustrator for your board game project, I am ready to discuss a possible collaboration.

    I do illustrations not for video games, but for board and collectible card games. In my opinion, these fields have much in common, especially in their core principles. Both genres require a creative approach and attention to detail, which allows for the creation of unique game worlds and visual stories.

    I followed a typical path to choosing my profession. As a child, I loved drawing, and this passion continued throughout my studies at school and university. After entering a technical university, I started connecting with artists online. While interacting with them, I realized I was more drawn to drawing than programming. This realization became a turning point in my life and career.

    Image: Dmitry Burmak / ArtStation / Magic: The Gathering / Wizards of the Coast

    I created illustrations for myself, and over time, I accumulated enough work for a small portfolio. Although it wasn't perfect, it was this portfolio that helped me get a job as an artist after completing my studies. For five years, I worked in offices, starting with designing cover art for computer games and continuing as an artist for browser games. This experience was a valuable step in my career, allowing me to develop skills and professional contacts in the industry.

    During the last two years of office work, I began to consider switching to freelance. I had always been drawn to creating illustrations for board games, but my work didn't allow me to develop a portfolio as an illustrator. So I began dedicating my free time to drawing illustrations and gradually found my first clients, including the publishers of the Russian card game "Berserk." This experience was an important step toward realizing my dream of freelancing in the world of illustration.

    At first, I accepted any commission, regardless of the pay level. My goal was to create high-quality work, even if the financial reward didn't match the effort. This strategy eventually allowed me to attract wealthier clients who valued high quality and were willing to pay for it.

    Over the past few years, I've built a new portfolio that significantly surpasses my first. I submitted it to international publishers and soon received my first commissions from international clients. Thus, when I decided to leave my office job, I already had a small client base. I've been working as a freelance artist for over ten years now.

    Image: Dmitry Burmak / ArtStation / Magic: The Gathering / Wizards of the Coast

    To successfully develop in your chosen field, it's important to start with a thorough portfolio planning. If necessary, improve your skills to an intermediate level to become competitive. Conduct market research, collect projects and potential clients in a single database. Familiarize yourself with the work of artists who are already successfully working on projects you're interested in. Also, study the themes and subjects of illustrations, especially if you're aiming to work on card games. This will allow you to better understand the needs and preferences of your target audience.

    In card and board games, images may include more than just monsters and attractive characters. Art subject matter can be varied, and it's important to be prepared for this. After completing the work, it's worth objectively assessing your level. You shouldn't compare your achievements to the weakest examples, but aiming for the highest achievements at the beginning is also not recommended, as this can lead to disappointment.

    Include a variety of works in your portfolio that reflect your ability to draw on a variety of topics. Having a favorite theme is a plus, as it highlights your individuality. Individuality is valued by both you and potential clients. It's important to demonstrate your ability to interpret your favorite theme in different styles and moods, as well as create a variety of character types. This will demonstrate your flexibility and creativity, which will attract more attention to your portfolio and increase the chances of a successful collaboration. Creating a portfolio focused on your target audience is an important step in attracting clients. Once this process is complete, begin sending your portfolio to the contact addresses of companies and studios in your field. Expect that not all organizations will respond or may decline. It's important to stay motivated and continue submitting your portfolio, regularly updating it with new work. This will help you improve your chances of success and attract the attention of potential clients.

    Image: Dmitry Burmak / ArtStation / Magic: The Gathering / Wizards of the Coast

    One of the key sources of work for freelancers is the interaction between publishers and developers. If you make a good impression on an employer, you may be recommended to their connections at other studios and companies. In this context, your portfolio plays a vital role, as experience working on commercial projects makes you a more attractive candidate. Don't forget about networking with other artists, who can also provide recommendations. For many, personal recommendations are the most reliable way to find employees. Establishing strong professional connections and maintaining good relationships with colleagues significantly increases the chances of successful freelancing.

    Don't doubt your abilities. Don't close the door to success before it even begins. Demonstrate hard work, patience, persistence, and politeness. Try not to lose heart and find joy in the process of drawing. We have a wonderful profession, let's appreciate it.

    Read also:

    • Official website of Magic: The Gathering
    • Dmitry Burmak on ArtStation