SMMplanner: 7 Features That Will Change Your SMM Game

Contents:

• SMMplanner: A Powerful Tool for Social Media Automation
• Efficient Scheduling and Publishing Posts and Stories in SMMplanner
• Efficient Post Creation in the "New Posts" Section Using ChatGPT
• Efficient Report Creation in the "Analytics" Section
• How the "AI Assistant" Can Improve Your Content Strategy
• Creating Visual Content in SMMplanner: The "Canvas" Section
• Efficient Use of the "Reposter" Function to Automate Posts
• Efficient creation and management of broadcasts in the "Restream" section
• Advantages of SMMplanner: what users value
• Disadvantages of SMMplanner: what users worry about
• SMMplanner review: key aspects in three points

SMMplanner: a powerful tool for automating social media

SMMplanner is a modern autoposting service created in 2014 by Russian entrepreneur Vasily Krylov. Since its launch, the platform has been available in seven languages, including Russian, Ukrainian, and Kazakh, ensuring ease of use for users worldwide. SMMplanner offers effective social media management tools, allowing users to schedule and publish content at a convenient time, analyze results, and optimize their marketing strategies.

SMMplanner is a convenient tool for automatically publishing content to popular social networks such as Instagram, Facebook, VKontakte, Odnoklassniki, Telegram, TenChat, Twitter, Discord, Viber, and LinkedIn. This service has become an indispensable assistant for SMM specialists, marketers, and social media managers, allowing them to effectively manage publications and schedule content. SMMplanner provides ease of use and the ability to optimize marketing strategies, which contributes to increased audience engagement and the growth of brands' online presence.

SMMplanner not only provides convenient autoposting but also offers users a graphic editor with ready-made templates, simplifying the creation of visual content. Additionally, the service includes a neural network for text generation, significantly reducing the time spent on publication preparation. Automatic reports and powerful analytical tools allow users to track the effectiveness of their content and optimize their promotion strategy. Stream editing features are also available, making SMMplanner a versatile social media management tool. In the next part of the article, we will take a closer look at all the features of this service so that you can maximize its potential.

SMMplanner offers paid access, with plans starting at 399 rubles per month. The price varies depending on the features selected. Users can choose a plan that includes only the graphic editor, posting features, or integration with ChatGPT. SMMplanner also provides a seven-day free trial of all service features, allowing you to evaluate its effectiveness and usability before purchasing.

To get started with SMMplanner, you need to register by entering your email address and creating a password. After registration, you will receive a confirmation email. Once confirmed, you will gain access to your personal account, where you can manage your social media campaigns.

To get started with the service, you need to connect your social media accounts. To do this, click the "Accounts" button in the right-hand menu, select the desired social network, log in, and add your community. In this article, we will also look at SMMplanner's functionality using the example of publishing posts on VKontakte.

To develop your SMM skills, we recommend taking courses from Skillbox. These courses will help you become a qualified social media specialist and increase your competitiveness in the job market. Having acquired the necessary knowledge and practical skills, you will be able to effectively manage accounts, develop promotion strategies and analyze results.

• The course "SMM Specialist Profession" is ideal for beginners: learn how to create content and launch advertising.
• The course "SMM Specialist from Scratch" - immerse yourself in the remote profession, gain practical experience and new cases for your portfolio.
• The course "VKontakte Promotion" - learn how to effectively use VKontakte for sales, designing communities and launching advertising.

Efficient Planning and Publishing Posts and Stories in SMMplanner

Planning publications in the "Posts" section is an effective tool for managing content on social networks. With SMMplanner, you can schedule posts and stories for an entire week in advance, greatly simplifying your account management. This approach optimizes your time, improves content organization, and increases engagement with your audience. Use SMMplanner for a more structured and productive social media management.

To schedule a post, simply click the "Schedule Post" or "Schedule Story" button. This feature allows you to simultaneously publish content to multiple social networks, significantly saving you time and effort. Using post scheduling helps improve content management and increase the effectiveness of engagement with your audience.

When creating a post, you can integrate various elements, including emojis, images, videos, geotags, polls, links, and music tracks. These elements make your posts more engaging and interactive, which helps increase audience engagement. Using a variety of content allows you to better convey information to readers and retain their attention.

Various features are available for customizing publication settings. These tools allow you to optimize the publishing process, manage content visibility, and set up search engine optimization (SEO). Use the available features to adjust titles, meta descriptions, and keywords to improve your content's visibility in search engines. You can also manage access settings and permissions for different users, ensuring control over the publishing process. Customizing your publishing settings allows you to make your content more engaging and accessible to your target audience.

• automatically delete a post after a specified time;
• notify subscribers about a publication;
• pin a post;
• mark a post as an advertisement;
• disable comments;
• publish a post in stories;
• create a post carousel;
• add a comment to a discussion;
• restrict the visibility of a post for paid subscribers;
• indicate a link to the source.

To complete the publishing process, select the desired date and time, then click the "OK" button. This will provide precise control over the timing of your content, allowing you to effectively manage the publication and maximize your reach.

SMMplanner provides the function of adding up to ten stories at a time. You can choose a background, upload images or videos, and add hashtags, text, and links. You can also customize image orientation—horizontal or vertical. This allows you to create engaging content for your audience and optimize it for various platforms. Leverage SMMplanner's full capabilities to increase engagement and reach for your Stories. SMMplanner features online image editors, such as Crello and Supa, which significantly simplify the content creation process. These tools offer a wide selection of templates and allow you to edit images, enhancing the quality and professionalism of your content. Using these editors will help you stand out from the competition and attract more attention to your posts. To schedule Stories, set the desired date and time, then click the "Schedule" button. This allows you to prepare your content in advance and avoid rushing on the day of publication, ensuring a higher-quality result. Proper planning will help you maintain regular publications and improve engagement with your audience.

Efficiently create posts in the "New Posts" section with ChatGPT

The "New Posts" section provides users with a unique experience, combining the classic features of the traditional "Posts" section with modern technology. The main difference is the use of ChatGPT for automatic content generation, which significantly simplifies the process of creating materials. In the right-hand editor window, users can view a visualization of their post, allowing them to preview how it will look on the community wall. This improves user engagement and improves the quality of publications.

To get started with ChatGPT, click the button in the lower left corner of the editor. This will open a menu with various query options, such as "Write a post about," "Create a content plan about," "Choose a hashtag about," and many others. ChatGPT will quickly suggest ideas based on your query, significantly simplifying and speeding up the content creation process. Use ChatGPT to optimize your content management and boost your writing creativity.

If you enter the query "Write a post about cats," the neural network will generate text containing up to ten fascinating facts about cats. This not only saves you time but also adds fresh and relevant ideas to your content. Using neural networks to generate text about animals like cats allows you to improve the quality of information and make it more diverse. You can surprise your readers with interesting data on the behavior, breeds, and care features of cats, which will make your content more attractive and informative.

Efficient Report Creation in the "Analytics" Section

The "Analytics" section offers effective tools for creating detailed reports on your community. You can not only view reports in the platform interface, but also download them in popular formats, including PDF, PNG, and JPG. This allows you to conveniently and quickly analyze data, which helps improve engagement with your audience and optimize your community development strategy.

To begin the connection process, go to the "Settings and Connections" section and link your account. Then click the "Create Report" button, select the desired community, and click "Generate." Please note that the report creation process may take several minutes.

Once the report is complete, select the period you are interested in for data analysis. This will open a window with several tabs, each offering unique metrics. These metrics will help you gain a deeper understanding of the performance and effectiveness of your content, as well as identify trends and patterns in user behavior. Use data to optimize strategies and improve results.

• "Overview" — general information about the community, including the number of subscribers, growth, unsubscribed members, as well as data on posts, likes, comments and reach.
• "Audience demographics" — detailed characteristics of your audience, such as the number of views, used devices, gender, age, and geographic data of users.
• "Reach demographics" — information about the average daily reach of subscribers and users.
• "Engagement" — metrics of user activity, including the number of likes, comments, reposts and engagement rates (ERpost, ERView post, ERR post).
• "Posts and reactions" — an analysis of engagement for each post, displaying likes, reposts, comments and attracted users.
• "Stories" — key metrics for stories, including views, likes, Messages in private messages, reposts, clicks on links, and subscribers from stories.

Reports are presented in an easy-to-read format using graphs and charts, making it much easier to analyze the information. The "Audience Social Demographics" section provides detailed visualizations displaying the key characteristics of your target audience.

How the "AI Assistant" Can Improve Your Content Strategy

The "AI Assistant" section offers significantly more features compared to the previous "New Posts" section. In this article, we will consider how the "AI Assistant" can contribute to the creation of high-quality content. Using modern algorithms and artificial intelligence technologies, this tool can generate ideas, improve the structure of the text, and optimize content for search engines. This significantly simplifies the writing process and allows you to create more attractive and informative materials. Using the "AI Assistant" not only saves time but also improves the quality of content, which, in turn, can lead to better SEO results.

• Post generation based on specified parameters: title, keywords, and text length—from 280 to 3000 characters, allowing you to adapt content to various platforms.
• Rewriting existing texts based on a specified tone: aggressive, engaging, enthusiastic, friendly, or neutral, which helps create unique content.
• Creating a detailed content plan for the week on a selected topic, which significantly simplifies the publication planning process.
• Answers to any requests, including creating headlines using the AIDA formula or instructions for using various services—the ideal solution for marketers and bloggers.
• Generating 25 ideas on proposed topics, for example, compiling a list of audience fears or debunking common myths about your niche.
• Developing scripts for videos from 5 to 60 seconds long, as well as suggesting ideas for short videos, which is relevant in the TikTok era and Instagram Reels.
• Offering game mechanics for stories on Instagram or other platforms, which can increase your audience's engagement.

Creating Visual Content in SMMplanner: The "Canvas" Section

The "Canvas" section in SMMplanner offers excellent opportunities for creating visual content for social media. With this tool, you can not only develop original images but also use a variety of templates, which significantly simplifies and speeds up the creation process. Canvas allows you to adapt graphics to different platforms, ensuring high quality and compliance with the requirements of each social network. This makes it an indispensable tool for marketers and business owners looking to improve the effectiveness of their visual communications.

One of the key advantages of the SMMplanner service is the ability to edit images directly in the platform. In this section, users have access to tools for cropping photos, adjusting lighting, applying blur and various effects, which helps improve the quality of visual content. This allows you to create more attractive and professional images for social media, which in turn can increase audience engagement and improve the overall effectiveness of marketing campaigns.

SMMplanner offers a wide catalog of ready-made templates, ideal for a variety of purposes. Our selection includes illustrations for posts, covers for communities, stories, and product cards. Templates are conveniently organized by color, theme, and category, including checklists, reviews, and schedules, making it much easier to find the material you need. Use our templates to improve the quality of your content and enhance the visual perception of your publications.

You can add a variety of elements to your images and templates, including emoji, stickers, and text. The SMMplanner platform offers 86 unique fonts, allowing you to create a unique style for each post. This allows your content to stand out on social media and attract audience attention. Using different fonts and graphic elements helps improve visual perception and increase user engagement.

You can upload and edit your own images in the "Canvas" section. This allows you to use personalized graphic elements to create unique content.

SMMplanner offers a variety of templates designed for different purposes. These templates allow you to effectively manage content and adapt to a variety of social media needs. The variety of templates available simplifies the planning and publishing process, making SMMplanner a convenient tool for marketers and business owners.

To add text to an image, go to the "Canvas" section. Here you will find tools for inserting text, as well as a variety of fonts for its design. You can choose the font style, size, and color to ensure the text and image blend harmoniously.

Effective Use of the Reposter Feature to Automate Posts

The Reposter feature is an effective tool for automating social media posts. It allows users to easily integrate content from RSS feeds, which is especially relevant for business page owners. Using this feature helps maintain page activity without investing significant time, which in turn helps increase audience engagement and improve business visibility on social media. Reposter simplifies the content management process, allowing you to focus on other important aspects of your business.

To get started, enter the URL of the site from which you want to receive updates and select the communities where you will repost. This will significantly increase the reach of your content and attract a new audience. The right choice of communities and the relevance of information contribute to increased interaction and the popularity of your site.

You can customize the RSS feed elements that will be included in your posts. For example, you can exclude the article description and leave only the title and image. This will help emphasize the visual content and attract user interest. Properly setting up an RSS feed improves audience engagement and increases your chances of attracting new readers.

Set a publishing schedule for your reposter. This will allow you to limit its operation to specific days and hours, for example, Monday through Friday from 10:00 AM to 7:00 PM. Proper publication planning helps optimize content and improve its effectiveness, which in turn contributes to increased reach and audience engagement.

Efficiently create and manage broadcasts in the "Restream" section

The "Restream" section offers a unique opportunity to broadcast live on multiple social media platforms simultaneously, including both communities and personal pages. To get started, simply select the desired platforms, create a catchy stream name, and launch the broadcast from your computer or mobile device. This solution is ideal for those looking to expand their audience and increase viewer engagement, ensuring maximum reach and convenience.

With this service, you can set up to five broadcasts per day, each lasting up to 72 hours. This allows you to effectively organize your content, launching streams up to 14 hours and 15 minutes long. This flexibility helps you reach a wider audience and increase viewer engagement. Optimizing your broadcasts can increase interest in your content and improve engagement with your audience.

SMMplanner Benefits: What Users Value

Based on user surveys of SMMplanner, the key advantages that contribute to its popularity among SMM specialists were identified. Key aspects include the variety of tools and supported social networks, high level of customer service, and accessible training materials. These factors make SMMplanner an effective solution for social media management professionals.

SMMplanner offers a wide range of tools for social media management, as emphasized by Vitaly Weber, SMM Lead at T-Zh Uchebnik: "Unlike other platforms, SMMplanner stands out with its RSS publishing capabilities, built-in image editor, and powerful analytical tools. This makes it the optimal choice for SMM specialists, as all the necessary functions are gathered in one place." This functionality helps simplify the workflow and increase the effectiveness of SMM campaigns.

Services that stand out in the market often utilize cutting-edge technologies to enhance their effectiveness. Regina Motlokhova, SMM Manager at Akademia Studio, emphasizes that SMMplanner maintains its competitive edge thanks to the integration of neural network technologies. These innovations significantly improve the process of content creation and management. Furthermore, the platform offers a variety of post design options, making it user-friendly. Team collaboration tools also facilitate more effective communication between specialists, which is a key factor in successful social media management.

SMMplanner offers a wide range of social platforms, making it an ideal project management tool. Users note its support for multiple social networks, including Viber and TenChat. This significantly simplifies projects that require coverage across multiple alternative platforms, as expert Vitaly Weber emphasizes. Using SMMplanner allows for the effective planning and implementation of social media strategies, which is especially relevant in today's digital environment.

Responsive support is an important aspect of the service. Alexander Logoshenko, a marketer at B2B marketplace BirdsBuild, notes that SMMplanner's technical support is characterized by its rapid response to user requests. "Although I rarely asked for help, I always received quick and helpful responses. This is a significant advantage for this service," he says. High-quality customer support improves the user experience and increases trust in the platform.

Intuitive training in SMMplanner. The platform offers an "SMMplanner Academy" section, where users can watch video tutorials on various service tools. Regina Motlokhova emphasizes that the training is conveniently organized: a personal account allows you to track your progress and study materials block by block. This approach promotes faster mastery of the service's functionality and increases the effectiveness of SMM work.

SMMplanner Disadvantages: What Concerns Users

SMMplanner users often report difficulties with scheduling posts. The main problems are technical failures and unstable authorization on popular social networks such as Instagram and Facebook. These shortcomings can significantly complicate the content management process and reduce the effectiveness of SMM strategies. To ensure the reliable operation of the service, it is important to consider these aspects and look for solutions to improve functionality.

Post scheduling can be difficult due to the existence of two separate tabs: "Posts" and "New Posts". These tabs have different user interfaces, which leads to confusion and makes it difficult to work. Vitaly Weber, SMM Lead from "T-Zh Textbook", notes that this situation significantly complicates the process of creating and managing content. Optimizing the interface and simplifying navigation between tabs could significantly improve the user experience and increase the efficiency of post scheduling.

The various interfaces for scheduling posts in SMMplanner create difficulties when adapting content to different platforms. In the "New Posts" section, users can publish posts, but editing for different social networks is difficult. At the same time, the Posts tab offers a more convenient onboarding process but often experiences technical issues, especially when scheduling large numbers of posts. This experience highlights the need to improve the platform's functionality and stability for more efficient content management on social media. Service issues may arise due to server overload. Regina Motlokhova, SMM Manager at Akademia Studio, emphasizes that such issues occur from time to time, but technical support quickly resolves them. This minimizes downtime and ensures uninterrupted service operation. High server loads can negatively impact user experience, so it is important that users are aware of potential temporary inconveniences. SMMplanner, like many other online services, occasionally experiences technical issues, including post publishing failures and unexpected social media outages. Although such situations are rare, the support team is always ready to assist users. Regina Motlokhova notes that the support team's prompt response helps minimize potential inconveniences and ensures the stable operation of the service. Users are experiencing frequent authorization shutdowns on Instagram and Facebook. Alexander Logoshenko notes that access to these social networks can be periodically interrupted, so it's important to regularly check your authorization. This will help avoid inconveniences and ensure uninterrupted access to your content and interaction with followers. Regularly monitoring the status of your social media accounts is an important part of their effective use. SMMplanner is experiencing serious integration issues with Instagram and Facebook, which are down approximately every four days. This leads to uncertainty in the posting process, making it difficult to manage content on these platforms, according to Alexander Logoshenko. Optimizing SMMplanner is essential for improving the reliability and stability of social media integration.

SMMplanner Review: Key Aspects in Three Points

SMMplanner is a modern tool for automating social media publications, which helps you effectively schedule posts and stories. With SMMplanner, you can use neural networks to create unique content and develop visual elements using convenient templates. The tool also offers detailed statistical analysis and reporting capabilities, allowing you to evaluate the effectiveness of your publications. Furthermore, SMMplanner supports reposts to communities and streaming, making it a universal solution for managing content on social media.

Experts highlight SMMplanner's many advantages, including high-quality technical support, a variety of tools for efficient work, and the ability to learn directly from the platform's interface. These features make SMMplanner an attractive option for both beginners and experienced users looking to optimize their social media strategies. The platform combines convenience and functionality, allowing users to manage their social media projects as efficiently as possible. SMMplanner, despite its obvious advantages, has a number of drawbacks. Users report issues with the service's stability, difficulties scheduling posts, and the inability to log in to popular social networks such as Instagram and Facebook. These limitations may negatively impact the overall experience of using the platform and make it difficult to manage content on social media.