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Marketing
Changes in Client Communications Under Federal Law No. 41

We explain why Telegram and WhatsApp are banned, how to make mass calls now, why call labeling is necessary, and why phone numbers should not be shared with employees.

Marketing
How to Use Neural Networks in Your Work: Tips from Creatives, Marketers, and Managers

Proven ways to use neural networks in your work: how to set tasks, structure your thoughts, find ideas, and speed up routine tasks. Experts from Aviasales, Verme, and other companies share their insig...

Marketing
10 Myths About Branding and Content: An Expert Debunks

We'll explain what the brand launch process actually involves, how product pricing influences it, and whether it's possible to intentionally create viral content.

Marketing
How Businesses Can Receive Positive Reviews: Tips from Sidorin Lab

We explained why clients tend to write negative reviews, how to motivate positive feedback, and what to do if all the feedback is critical.

Marketing
How Brands Can Effectively Communicate in 2025

Tips to help build trust and increase customer loyalty.

Marketing
Can neural networks replace digital specialists?

Content creators share how employers wanted to replace them with artificial intelligence.

Marketing
6 Scandalous Advertising Campaigns

We've compiled six high-profile cases and explored why advertising can trigger a negative reaction from audiences.

Marketing
Metaverses in Marketing

We explain what metaverses are, how they are used in marketing, and whether it makes sense to spend large budgets on them.

Marketing
How to Find a Job Using Neural Networks

Learn how to use neural networks for your job search: resume and job posting analysis, cover letter writing, interview preparation, and pre-interview support.

Marketing
SWOT Analysis of a Company: Examples and Matrix

Marketing
30 Best Telegram Chatbots: Work and Communication

Marketing
The "clicks-impressions-conversions-sales" scheme is not yet a strategy — articles on Skillbox

Today, a digital strategy is a key requirement for many businesses. But what should be done to ensure that strategy becomes a reliable development tool?